YOU'RE NOT
SELLING A PRODUCT, YOU'RE SELLNG AN EXPERIENCE

I help lifestyle and consumer brands clarify their positioning and turn it into distinctive brand experiences that make them irresistible.

HIYY THERE

I get it. Customers have

raised their standards.

They don’t just buy.

They buy what feels right.

That’s why HIYY helps brands become the obvious choice.

From positioning to brand experience, I’ve got you covered.

start now

“Yvonne showed me how small changes can make a big difference. She asks the right questions, and suddenly everything becomes much clearer — you see which direction you want to go.”

Priscilla, Kleine Baasjes (NL)

HOW WE CAN
WORK TOGETHER

BRAND CLARITY

Define exactly what your brand stands for and where it wins.
You walk away with a clear positioning statement, defined audience, messaging pillars and brand voice guidelines.

BRAND EXPERIENCE

Turn your positioning into a consistent experience. You receive a structured brand framework that defines how your brand shows up across key touchpoints, from content to customer interaction.

CREATIVE DIRECTION

Shape how your brand communicates. Get a clear content strategy, defined content pillars and visual direction. We create key content pieces, so your brand starts showing consistent.

start now

LET'S KEEP IN TOUCH

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YOU'RE NOT SELLING A PRODUCT, YOU'RE SELLNG AN EXPERIENCE

HIYY THERE

HOW WE CAN WORK TOGETHER

LET'S KEEP IN TOUCH

YOU'RE NOT
SELLING A PRODUCT, YOU'RE SELLNG AN EXPERIENCE

HOW WE CAN
WORK TOGETHER